Have you been in a situation where it feels like your organization is drifting without a compass?
It feels like that when you are not strategic in your operation. Indeed, analysis indicates that nearly 1/3 rd of primary business functions are not aligned with corporate planning, resulting in energy wastage.
By employing the appropriate attitude to strategic planning, you will be able to make messiness into clarity and disorder into order.
Scroll down here and discover how to maximize your strategic planning and propel growth, resilience, and innovation.
What is Strategic Planning?
Strategic planning is a blueprint of your organization for the future. It is a systematic venture that specifies the destination one wants to reach, the mode of transport one will use, and the manner in which the destination will be determined.
In contrast with the old option, there were stagnant programs which sat on dusty shelves; the new strategic planning requires being dynamic, flexible, and having the ability to chart a clear course and align your resources and to have the team pulling in a given direction, even when the waters are rough.
What is the Strategic Planning Process?
Strategic planning is a continuing process, not something that is done one time.
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Understand your environment
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Understand & analyse your market
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Keep up with your competitors
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Get inside your own building.
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Involve the stockholders at all levels.
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Get the buy-in with possible different perspectives.
The strategic plan process is one that is iterative, that is, you plan, you act, you review, and you change and modify. This way you can efficiently keep your strategy up to date, functional, responsive and flexible.
Pro Tip: Consult our strategic consultants at The Taplow Group; we offer board advisory services to align governance with strategy and turn your board into a strategic asset.
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Key Components of Strategic Planning
Every effective strategic plan stands on six pillars:
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Vision & Mission: Take another look at why you are here and where you are going.
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Environmental Analysis: An in-depth analysis of what you are good at, bad at, have chances to succeed, and risks (hi, SWOT analysis!).
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Strategic Objectives: You work toward specific, quantifiable goals that make the vision a reality.
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Stakeholder Engagement: To do this, you need to involve the right people, who are a part of the board and who are a part of the front of the business strategy.
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Implementation Framework: Specific actions, time plans, and budgets.
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Monitoring & Evaluation: Progression monitoring systems, measures of success and correctional adjustment.
When these elements collide, your strategy will be more than just a piece of paper; it will be a breathing entity of your organisation.
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Why is Strategic Planning Important?
You are gambling your future with your organization without strategic planning frameworks. Lack of alignment results in wastage of resources, lost opportunities and loss of direction.
Strategic planning enhances decision-making and ensures that everybody is on the same page and going towards the same vision.
Additionally, it helps in anticipating risks, gaining the trust of stakeholders and also creates a lifelong learning culture.
5 Key Benefits of Strategic Planning
Letâs break down the top five benefits youâll unlock:
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Enhanced Alignment: The destination and its role towards it are known to everyone.
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Better Decision-Making: Difficult decisions are easier when they have definite criteria.
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Optimized Resource Allocation: Invest your time, money, and talent in areas where they will exert the most significant effect.
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Proactive Risk Management: Find future problems and ward them off.
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Stakeholder Confidence: You must show your investors, your team & your stakeholders that you have the plan and are leading strategically.
Key Tips to Improve Your Strategic Planning Skills
Ground Your Planning in Purpose
Take time to explain the reason why your organisation exists and where you want to go before leaping into tactics. When you have a strong mission and vision, you can then filter out non-essential information that pulls you back from your core purposes.
Build Inclusive, Data-Driven Frameworks
Do not keep strategy behind closed doors. It should be a practice that welcomes cross-functional voices sooner, thus letting you unravel blind spots and increase cross-team ownership. Add to this a courtesy of info internally (what are things that you can do well, what are the things that are not as good) and info on the outside (what are the changes in the present market, and what things are threats) to evolve something solid and realistic.
Translate Strategy into Action and Accountability
A great strategy wonât live on paper. Divide large objectives into small steps, identify specific ownership and associate them with budgets and resources to transform a nice idea into what people on the ground are executing.
Review, Adapt and Stay Agile
The world shifts fast. You need your planning process to stay alive. Set regular check-ins, question your assumptions, test scenarios, and adjust. A static document is no substitute for continuous strategic management thinking and responsiveness.
Pro tip: Learn about change management models to lead your organization through change. Strategic planning is not about what you do, but instead how you bring change.
Modern Considerations for Strategic Planning
Strategic planning is a rapidly changing world. The digital transformation has ceased to be an option; AI, automation, and data analytics are changing your understanding of how you can collect insights and make decisions.
ESG (Environmental, Social and Governance) considerations are no longer back-burner, and they now affect not only compliance matters but also investor relations. The new ways of working in remote and hybrid forms require new methods of culture and implementation.
The days of yearly planning cycles are gone; now you require ever-on strategy processes that can easily switch gears. Here is where communication strategy consulting can be extremely valuable, as your message will rise above the noise and bring far-flung teams together.
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What are the Steps in the Strategic Planning Process?
Here then is a seven-step process for changing vision into results:
#1: Establish Strategic Goals
First, define 3-5 top-level goals that have to do with your mission, activity and purpose.
#2: Environmental Scanning
Analyze the trends, other companies in your space, laws, and your capabilities.
#3: Stakeholder Engagement
Bring in key voices early and often.
#4: Develop Actionable Initiatives
Break goals into specific projects with clear outcomes.
#5: Implementation
You must launch with your cross-functional teams with clear accountability.
#6: Monitoring & Feedback
You must have clear KPIs & checkpoints to measure your progress.
#7: Evaluation & Adaptation
You must review the outcomes & try to learn and change your decisions if needed.
How to Make a Strategic Plan for Business?
Start by defining:
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A vision that ties to your core values
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Your market study & your internal operations. Use SWOT analysis with customer needs and emerging trends analysis.
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SMART goals (Specific, Measurable, Attainable, Realistic, Timely).
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Your stakeholderâs involvement
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Checking your results with KPI's that matter rather than ones that are easy to measure.
And hereâs a lesson from management consulting: celebrate wins along the way.
How Can The Taplow Group Help Global Organizations?
At The Taplow Group, we know that strategic planning is more than a document; it is a catalyst for change.
Being one of the worldâs foremost leadership consulting firms, we combine a global reach with local expertise and tailor solutions for the organizations we serve across industries.
If you ever need rapid leadership support, you can consult our consultants, as we are a leading interim executive search firm, ensuring you have the right leaders in place, right when you need them.
With our relationship-based approach, our in-depth industry knowledge and expertise, and our full range of services, from global executive search services to leadership development and consulting services, we do not just advise; we partner with you to build the capabilities that are needed for sustainable success.
Plan Strategically (Obvious With Our Help)
Despite the name, strategic planning is not about prognosticating a future event; it is about building the agility and alignment that will allow you to do well whatever intervening events come your way, and the best organizations look upon it as an ongoing dialogue and not a once-a-year requirement.
Start your strategic planning journey here, iterate as you go, and remember progress beats perfection.
